
Table of Contents
- 1 Introduction of e-Rupi in India
- 2 What is an e-Rupi?
- 3 Top 10 Benefits of Using e-Rupi Digital Payments in India
- 3.1 1. Targeted and Leak-Proof Delivery
- 3.2 2. Financial Inclusion
- 3.3 3. Empowerment through Digital Payments
- 3.4 4. Transparency and Accountability
- 3.5 5. Cost-effective payments
- 3.6 6. Convenience of Digital Payments
- 3.7 7. Promotes Cashless Transactions
- 3.8 8. Ensures Last-Mile Service Delivery
- 3.9 9. Improves Service Delivery Monitoring
- 3.10 10. Secure Transactions
- 4 Access Seamless Online Payments with NTT DATA Payment Services
- 5 Conclusion
- 6 FAQs
Introduction of e-Rupi in India
e-Rupi was launched by the Reserve Bank of India and the National Payments Corporation of India to facilitate digital payment solutions. It is a person-specific and purpose-specific digital payment tool.
e-Rupi aims to facilitate cashless and contactless transactions, ensure transparency, and target the delivery of various government welfare schemes. As a prepaid digital payment tool, e-Rupi ensures that the benefits of digital transactions reach the intended beneficiaries seamlessly without any leakage.
What is an e-Rupi?
e-Rupi is a prepaid digital payment tool issued in the form of a QR code or number. It is delivered to the intended recipient’s mobile. e-Rupi ensures the last-mile delivery of services/benefits to the recipients in a transparent manner without any intermediaries.
It can be redeemed at designated merchants or service providers for a specified purpose only. e-Rupi promotes financial inclusion by enabling digital transactions even for those without a bank account or digital payment apps.
Top 10 Benefits of Using e-Rupi Digital Payments in India
Here are the top 10 benefits of using e-Rupi digital payments in India.
1. Targeted and Leak-Proof Delivery
One of the major benefits of e-Rupi is that it ensures targeted and leak-proof delivery of subsidies, benefits, and payments. With e-Rupi, the government can provide subsidies and benefits directly to the beneficiary without any intermediaries. This ensures that the actual beneficiary receives the funds and that there is no pilferage or leakage during the process.
Since e-Rupi is a prepaid digital payment instrument, the funds can only be used for the specified purpose and person. This unique feature addresses the issue of diversion of funds meant for beneficiaries.
2. Financial Inclusion
e-Rupi has the potential to boost financial inclusion in India. Through e-Rupi, the government can enable digital and cashless payments even in remote areas and rural locations that lack banking infrastructure. People who do not have bank accounts or digital payment experience can receive e-Rupi payments on their feature phones and make transactions digitally.
This will help bring more citizens into the formal financial system. It can play a big role in realising the goal of universal financial access.
3. Empowerment through Digital Payments
With e-Rupi, citizens can receive payment of subsidies, benefits, and entitlements directly as a digital voucher on their phones. This ensures empowerment and convenience to citizens. They no longer need to visit government offices or stand in queues for payments.
The digital payment experience through e-Rupi can enhance digital literacy and familiarise more users with making cashless transactions.
4. Transparency and Accountability
e-Rupi enables end-to-end transaction traceability due to its digital nature. The government can track funds disbursal in a transparent manner. Any delays or issues in payments can be identified quickly. This brings transparency to the process of welfare delivery.
5. Cost-effective payments
Digital payments through e-Rupi are more cost-effective than government cash transfers. It reduces overhead expenses associated with cash logistics and management. e-Rupi payments eliminate expenses on printing and transporting cash.
For beneficiaries, e-Rupi also enables contactless payments without having to spend money on travel costs to collect cash.
6. Convenience of Digital Payments
e-Rupi provides citizens with the convenience of digital payments. Beneficiaries can receive payments anytime, anywhere, on their phones and make transactions with ease. They no longer have to fix appointments or wait in long queues to withdraw cash benefits. e-Rupi empowers citizens to receive and utilise payments from the comfort of their locations, as per their convenience.
7. Promotes Cashless Transactions
With e-Rupi, the government can promote digital and cashless payments even in remote areas. This will help realise the vision of a less-cash society. e-Rupi familiarises more users with cashless transactions and payment apps.
It encourages citizens receiving benefits to experience digital transactions. This expands the base for digital transactions in India.
8. Ensures Last-Mile Service Delivery
e-Rupi has the potential to strengthen last-mile service delivery of the government. Through e-Rupi, the government can effectively deliver services, benefits and subsidies to citizens in remote areas as well.
It overcomes the issue of a lack of banking infrastructure in rural locations. e-Rupi facilitates digital access to payments for all, helping the government achieve its goal of providing services to every citizen.
9. Improves Service Delivery Monitoring
As a digital payment instrument, e-Rupi allows better monitoring of government service delivery. It provides real-time data on fund disbursal and utilisation. Any issues can be identified, which will help the government gain insights and improve service delivery over time.
10. Secure Transactions
Digital transactions through e-Rupi are secure and have no risk of losing or stealing physical cash. Since each e-Rupi voucher is linked to a specific purpose and beneficiary, it prevents misuse for any other transactions. The one-time use feature of e-Rupi adds an extra layer of security for both payers and payees.
Access Seamless Online Payments with NTT DATA Payment Services
NTT DATA Payment Services India offers a complete payment solution to advance both your offline and online businesses. From online payment gateways and POS machines to IVR payments and Bharat QR Scan and Pay, we ensure maximum comfort, convenience, and safety for all your payments.
Using our payment pages, merchants can accept digital payments through multiple options, including debit and credit cards, net banking, UPI, QR codes, payment links, and forms. We ensure hassle-free transaction reconciliation.
Conclusion
The various benefits of e-Rupi, like contactless usage, targeted delivery, convenience and security, will encourage the adoption of digital payments. Widespread use of e-Rupi will help realise the vision of a digitally empowered, less-cash society.
It is an innovative way to ensure the seamless delivery of subsidies, wages, and benefits to the last mile. The multiple benefits of e-Rupi make it a popular choice for both individuals and organisations in India.
FAQs
1. What is e-Rupi?
e-Rupi is a prepaid digital payment tool issued in the form of a QR code or number. It is delivered to the intended recipient’s mobile and can be redeemed at designated merchants or service providers for a specified purpose only.
2. How does e-Rupi ensure targeted delivery?
e-Rupi ensures targeted delivery, as each e-Rupi voucher is linked to a specific beneficiary and purpose. The intended beneficiary can only use the funds for the specified purpose. This prevents the diversion or leakage of funds meant for welfare schemes.
3. What are the benefits of e-Rupi for financial inclusion?
e-Rupi can boost financial inclusion in India by enabling digital payments even for those without bank accounts or digital payment experience. People can receive e-Rupi on basic phones and experience digital transactions, bringing more citizens into the formal financial system.
4. How does e-Rupi ensure transparency?
Being a digital payment instrument, e-Rupi allows transactions to be traced end-to-end. This brings transparency to the process of disbursing funds and delivering welfare schemes by the government.
5. How does e-Rupi promote cashless transactions?
Facilitating digital payments through e-Rupi allows more users to experience cashless transactions even in remote areas. This expands the base for digital payments and helps achieve the vision of a less-cash society.
6. Is e-Rupi secure to use?
Yes, digital e-Rupi transactions are secure without the risk of losing or stealing physical cash. Its one-time-use nature adds an extra layer of security for payers and payees.